Growing up in Regina on the flatlands of Canada in the 1960s, Loblaw is raised by his hilarious sister to see the fun in everything, countered by his mother teaching him everything will end badly.

​Raised by these two disparate women, he is a hybrid of the two — a jumbled, walking mess of stories infused with dark humour.

His life is a swirl of laughter and tears, and so is his memoir. Every family has funny stories and tragedies — Loblaw’s family seems to have quite a lot of both.